Direct Go-to-market Lead Data & AI

Role Purpose The Direct GTM Lead exists to grow the Data & AI Solution Area through direct sales motions. The role owns pipeline creation, opportunity qualification, commercial shaping and direct signings performance. It ensures Data & AI propositions are visible in the market, effectively aligned to Microsoft priorities, and consistently converted into client outcomes and revenue growth. The role partners closely with the Solution Area Lead, Practice Lead, Client Groups, Microsoft and Delivery teams to ensure one integrated growth strategy rather than disconnected sales activity. This position is accountable for bringing AI-led transformation into client conversations and ensuring Avanade's Data & AI offerings are differentiated, commercially compelling and executable.…