Senior Manager - NPP

Typical Accountabilities Lead the development and execution of brand strategies, marketing plans, and promotional programs, to grow market share, improve customer engagement, and strengthen brand equity. Analyse market and competitor data, oversee research initiatives, and evaluate the effectiveness of promotional, advertising, and public relations activities to identify opportunities, guide decision-making, and manage risk. Build and maintain collaborative relationships with internal teams and external partners, help fostering clear, high-level communication to ensure alignment and effective delivery of business objectives. Influence cross-functional stakeholder decisions & collaborations to ensure KPIs are achieved.…