Brand and Media Marketing Manager
Bostononsitemanager$111K – $135K
Posted 1w ago · via Workday
About this role
Ready to help us transform healthcare? Bring your true colors to blue. What we need The Brand and Media Marketing Manager will be responsible for helping to build the brand health of Blue Cross Blue Shield of Massachusetts. This role serves as a key support function to broad campaign strategy, managing internal and external creative and media agencies, media partners, and sponsorships — including Bluebikes — as well as internal creative teams, in order to drive top-performing integrated campaigns across external and internal initiatives. The role will serve as the connective tissue between agency partners, media partners, and internal stakeholders, translating macro strategies into tactical end-to-end campaigns.…
What we'd score you on
reqspace match rubricFive dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.
1
Skills match
For this role: less, teams
2
Level fit
This role is manager-level. We check your trajectory against it.
3
Domain experience
Your work in the role's domain matters more than your years total. We weight recent and direct experience.
4
Recency
A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.
5
Location fit
This role is based in Boston. We weight your proximity and willingness to relocate.
Score yourself on this role.
Free · no card · written explanation included
Skills in this role
Pulled from the job description. These are the keywords we'll weight when scoring your fit.
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