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Careers Heb ComMarketing

Senior Marketing Manager - Lifecycle & Targeted Channels

San Antonioonsitemanager

Posted 2w ago · via Icims

About this role

Responsibilities ABOUT THE ROLE H-E-B is seeking a Senior Marketing Manager, of Lifecycle Marketing & Targeted Channels to lead the strategy, execution, and evolution of how we communicate with our customers across email, push notifications, and SMS. This role sits at the intersection of customer intelligence, channel operations, and loyalty innovation — and will be a key architect of the next generation of H-E-B's customer relationship model. This leader will build and govern a best-in-class owned channel program while advancing H-E-B's vision for loyalty rooted in how customers feel — known, valued, and given access to experiences that reflect their relationship with the brand.…

Read the full description on Careers Heb Com's site →

What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

1

Skills match

We compare your skills against the role requirements.

2

Level fit

This role is manager-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in San Antonio. We weight your proximity and willingness to relocate.

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