Cadillac Influencer Marketing Lead

Remote - United StatesRemote (US)senior$106K – $141K

Posted today · via Workday

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About this role

Job Description General Motors is seeking an experienced Cadillac Influencer Marketing Lead to lead creator and influencer strategy for Cadillac with a high degree of strategic ownership, cross-functional influence, and executional leadership. This role is responsible for shaping Cadillac’s creator roadmap across key brand moments, always-on programming, and priority launches to strengthen prestige, cultural relevance, performance perception, and business impact. This role will serve as the primary influencer marketing lead for Cadillac, partnering across brand marketing, social, communications, experiential, motorsports, media, and agency teams to ensure creator work is strategically grounded, culturally resonant, operationally sound, and aligned to broader business priorities.…

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