Head of Brand and Activation
Perthonsitedirector
Posted 2w ago · via Workday
About this role
At HBF, our brand is one of our greatest assets. As we continue to evolve through significant business transformation and national growth, we're looking for a strategic brand leader to help shape how HBF shows up for members today and into the future. As Head of Brand & Activation , you'll own HBF's brand strategy, ensuring every interaction reinforces who we are, what we stand for and why members choose us. Partnering closely with senior leaders across Marketing, Commercial and Member Experience, you'll connect business strategy with powerful brand experiences that build trust, strengthen member relationships and support commercial growth.…
What we'd score you on
reqspace match rubricFive dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.
1
Skills match
For this role: teams
2
Level fit
This role is director-level. We check your trajectory against it.
3
Domain experience
Your work in the role's domain matters more than your years total. We weight recent and direct experience.
4
Recency
A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.
5
Location fit
This role is based in Perth. We weight your proximity and willingness to relocate.
Score yourself on this role.
Free · no card · written explanation included
Skills in this role
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teams