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Jda

VP, Customer Lifecycle Marketing

Dallasonsitevp$193K – $251K

Posted today · via Workday

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About this role

Blue Yonder Job Title: VP, Customer Lifecycle Marketing Synonymous Job Title: VP, Marketing Location: US - Remote Overview: Blue Yonder, a global leader in supply chain management, is seeking a Vice President, Lifecycle Marketing to design and lead a new, cohesive function responsible for how we communicate with customers across their entire journey with Blue Yonder. Today, customer-facing marketing activities are fragmented — split across several business organizations — with no single owner or unified framework. This role will consolidate that work into one function, building a consistent, AI-powered approach to broadcast customer communications, lifecycle campaigns, and cross-sell/upsell programs. Scope: This is explicitly not a customer service or one-to-one support role.…

Read the full description on Jda's site →

What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

1

Skills match

For this role: teams, split

2

Level fit

This role is vp-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in Dallas. We weight your proximity and willingness to relocate.

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Skills in this role

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