CRM Lead
remotesenior
via Ashby
About this role
ABOUT THE ROLE
As CRM Lead (Onboarding & Reactivation), you'll play a key role in delivering the Onboarding & Reactivation strategy across your regional cluster. Working closely with the CRM Team Manager/Lead, you'll translate commercial priorities into effective CRM plans, taking ownership of how onboarding and reactivation activity is planned, structured and continuously optimised to deliver measurable customer and commercial outcomes.
Alongside owning the campaign planning process, you'll maintain a hands-on role across the Onboarding & Reactivation workstream, building and optimising customer journeys, supporting CRM delivery and the configuration of promotional activity.…
What we'd score you on
reqspace match rubricFive dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.
1
Skills match
We compare your skills against the role requirements.
2
Level fit
This role is senior-level. We check your trajectory against it.
3
Domain experience
Your work in the role's domain matters more than your years total. We weight recent and direct experience.
4
Recency
A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.
5
Location fit
This role is remote-eligible — we factor in your stated location and time-zone overlap.
Score yourself on this role.
Free · no card · written explanation included