Assistant Director, Media
City of Dreams Macauonsitedirector
Posted today · via Workday
About this role
REQ14292 Assistant Director, Media (Open) POSITION SUMMARY: Assistant Director, Media is responsible for managing the planning of paid media strategy and implementation to drive brand advocacy and customer conversion & loyalty. PRIMARY RESPONSIBILITIES: Work with line manager to lead collaborations with media and media agencies, leveraging resources to generate insights of target audiences and analyze competitors for Melco. Develop and deliver media strategies including performance media, aligned with campaign objectives, create media planning guideline, and ensure media strategy implementation and performance measurement. Collaborate closely with Content team to identify right assets for various channels and reach target audiences with most efficient communication.…
What we'd score you on
reqspace match rubricFive dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.
1
Skills match
For this role: rest
2
Level fit
This role is director-level. We check your trajectory against it.
3
Domain experience
Your work in the role's domain matters more than your years total. We weight recent and direct experience.
4
Recency
A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.
5
Location fit
This role is based in City of Dreams Macau. We weight your proximity and willingness to relocate.
Score yourself on this role.
Free · no card · written explanation included
Skills in this role
Pulled from the job description. These are the keywords we'll weight when scoring your fit.
rest