Senior Specialist, Marketing Automation

US - California - Menlo Parkonsitesenior$129K – $193K

Posted 3w ago · via Workday

About this role

Senior Specialist, Marketing Automation PacBio is looking for a Senior Specialist, Marketing Automation to own marketing campaign execution; enhancing customer and prospect engagement programs, ensuring the quality of marketing campaign communications, and providing Marketing Automation support to the global marketing team. You will be the primary business owner for our Marketing Automation platform and guiding best practices for planning, designing and executing robust marketing campaigns that reach desired audiences around the world and capture relevant data in our CRM. Keys to your success in this rol e Your ability to partner with the extended marketing and commercial teams to launch, track and report out on digital campaigns, including email, webinars, web landing pages, etc.…

Read the full description on Pacbio's site →

What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

1

Skills match

For this role: javascript, html, css, teams, salesforce…

2

Level fit

This role is senior-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in US - California - Menlo Park. We weight your proximity and willingness to relocate.

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Skills in this role

Pulled from the job description. These are the keywords we'll weight when scoring your fit.

javascripthtmlcssteamssalesforceoutreach

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