Sr. Director, Digital Experience Marketing Lead
United States - New York - New York Cityonsitedirector$215K – $358K
Posted today · via Workday
About this role
ROLE SUMMARY Brand Marketing & Standards (BM&S) is the team within Pfizer’s Chief Marketing Office (CMO) that sets standards and delivers exceptional customer experiences across three disciplines: unbranded go-to-market (GTM) strategy and execution across Pfizer’s key therapeutic areas, consumer and healthcare professional (HCP) marketing for Pfizer digital experiences, and the operations that power the BM&S engine. Ultimately, BM&S is responsible for delivering customer experiences that drive business impact. The Senior Director, Digital Experiences Marketing Lead sets the strategic marketing vision and approach for Pfizer’s digital experiences, including PfizerForAll, VaxAssist, AI-enabled chat and support experiences, enterprise-wide standards, and HCP ecosystem work.…
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