CV&T-Regional Marketing Manager-Transplant-长沙

Changshaonsitemanager

Posted today · via Workday

About this role

职责描述: 市场规划:洞察市场数据,通过内外部市场数据的汇总分析,得出市场增长点,同时通过合理分配整合资源,搭建会议平台,推动产品不断提升市场份额; 高效运营:细分市场活动,建立KOL维护库,定期拜访KOL,传递产品优势,专业互动,培养讲者,匹配合适的学术会议,推动业务团队高效执行各类学术会议; 激励共赢:高效的跨部门合作,尤其是RM,DM以及和中央市场的合作互动,培训员工疾病领域和产品知识,定期分享市场数据并帮助业务团队设定提升市场份额方案; 自我提升:不断提升疾病领域知识和产品知识,提升沟通合作技巧 承接中央品牌策略,结合区域市场情况,制定有效的区域市场学术活动 统筹区域各类学术会议,管理区域市场预算,复盘学术项目效果 搭建与维护区域KOL讲者及专家学术网络,传递循证医学价值,打造区域学术影响力 赋能业务团队,积极参与协访与周期会,提升一线学术推广质量 负责市场KPI跟踪、数据分析、定期复盘与汇报,输出市场洞察,协同业务团队推进业务 严守公司合规底线,落实公司合规要求。 任职资格 ˗ 教育背景:具有医学、药学或相关专业,本科及以上学历 ˗ 工作经验:1年以上制药行业区域市场相关工作经验,或2年以上地区经理工作经验 ˗ 具备市场分析、策略拆解、客户管理、活动执行等关键技能 ˗ 具备韧性、学习敏锐度、结果导向、强执行等特质 ˗ 具备高度的合规意识 Pursue progress , discover extraordinary Better is out there. Better medications, better outcomes, better science.…

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What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

1

Skills match

We compare your skills against the role requirements.

2

Level fit

This role is manager-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in Changsha. We weight your proximity and willingness to relocate.

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