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SzallasMarket HU

Brand Marketing Manager

Szallas Group Zrt - Budapest - Hybridhybridmanager

via Personio

About this role

About the job and responsibilities Brand Marketing Manager Type: Full-time Reports to: Market Leader HU Preferred location: Budapest (HU) Develop and execute the annual brand plan/strategy in line with business goals and group direction Plan, execute, and evaluate integrated ATL and BTL marketing campaigns, ensuring the right channel mix to maximize reach, engagement, and ROI Strengthen brand awareness and visibility in Hungary through creative, data-driven campaigns Ensure consistent brand communication across all channels – from campaigns to social media, PR and B2B Analyze market trends, customer insights, and competitor activity to refine messaging and campaign strategy Conduct in-depth post-campaign analysis and performance evaluation (reach, engagement, conversion, brand metrics), tr…

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What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

1

Skills match

We compare your skills against the role requirements.

2

Level fit

This role is manager-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in Szallas Group Zrt - Budapest - Hybrid. We weight your proximity and willingness to relocate.

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