海外休闲游戏UA投放(IAP向)
China-Shanghaionsite
Posted today · via Workday
About this role
团队介绍 Level Infinite 是腾讯旗下国际游戏业务品牌,致力为全球玩家带来充满乐趣、原汁原味的游戏体验,让玩家随时随地进入游戏世界;并通过打造包容、互通、便捷的玩家社区,促进分享交流。 Level Infinite为合作工作室提供一系列支持及服务,助力其释放产品潜能。 Level Infinite发行产品包括《PUBG MOBILE》、《Goddess of Victory: NIKKE 》《Honor of King》等热门游戏,并与合作工作室联手推出了来自Fatshark的《战锤40K:暗潮》、Funcom的《沙丘:觉醒》、Inflexion Studios的《夜莺》在内多款产品。 想进一步了解Level Infinite,请访问www.levelinfinite.com,并在Twitter、Facebook、Instagram和Youtube上关注我们的官方账号。 岗位职责 1. 全渠道链路管控: 负责 TikTok、Facebook、Google Ads 等主流媒体,以及 AppLovin (MAX)、Moloco、Unity 等移动 DSP 渠道的投放全流程。涵盖账户架构搭建、精细化策略制定、千万级预算动态管理及效果实时优化; 2. IAP 增长与变现协同: 针对 IAP 休闲游戏特性,制定高频次的差异化买量方案。严密监控 CPI、ROAS、LTV、留存率 等指标,协同变现团队通过数据模型驱动决策,确保买量回本周期(Payback Period)及综合 ROI 达标; 3. 创意素材引擎: 深度协同创意团队输出高质量 Hook(吸睛点)建议。通过 A/B Testing 科学验证素材转化率,追踪全球休闲游戏买量趋势,拆解竞品爆款素材逻辑,确保持续的吸量能力; 4.…
What we'd score you on
reqspace match rubricFive dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.
1
Skills match
For this role: sql
2
Level fit
We check your title trajectory against the seniority signal of the role.
3
Domain experience
Your work in the role's domain matters more than your years total. We weight recent and direct experience.
4
Recency
A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.
5
Location fit
This role is based in China-Shanghai. We weight your proximity and willingness to relocate.
Score yourself on this role.
Free · no card · written explanation included
Skills in this role
Pulled from the job description. These are the keywords we'll weight when scoring your fit.
sql
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