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VanaMarketing

Lifecycle & CRM Lead

Perúonsitesenior

Posted 2w ago · via Lever

See if I'm a fit →Tailor my resume for this role →Apply on Lever ↗

About this role

Sobre el puesto:  Maximizar el valor del usuario desde su primer crédito hasta convertirse en un cliente habitual y rentable, en todos los productos y mercados donde Vana opera con un sistema de lifecycle escalable, data-driven y aumentado con IA. Responsabilidades principales:    Estrategia de ciclo de vida   Ejecución técnica en Customer.io IA aplicada a lifecycle Analytics y optimización Liderazgo y colaboración transversal Requerimos:  3–5 años en CRM, lifecycle o marketing automation en producto digital (fintech, neobancos, billeteras digitales o suscripción deseable). Historial demostrable de mejora de métricas de activación y retención con impacto en revenue. Experiencia liderando operación de own media multicanal, roadmap de experimentos y  en entornos multipaís en LatAm.…

Read the full description on Vana's site →

What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

1

Skills match

For this role: sql, iterable, braze

2

Level fit

This role is senior-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in Perú. We weight your proximity and willingness to relocate.

Score yourself on this role.
Free · no card · written explanation included
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Skills in this role

Pulled from the job description. These are the keywords we'll weight when scoring your fit.

sqliterablebraze

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