Brand Marketing Specialist
mid
via Ashby
About this role
THE ROLE
- Run Ziina’s social like a core brand channel: bring the strategy to life across Instagram, TikTok, and LinkedIn in close collaboration with the brand and creative lead
- Translate brand positioning, launches, and campaigns into platform-native storytelling that feels timely, culturally fluent, and unmistakably Ziina
- Operate with a publisher mindset: plan the content calendar, keep it on track, and ship consistently with strong taste and timing
- Be chronically online (in the right way): spot trends and cultural moments early, decide what Ziina should participate in, and move fast without forcing it
- Turn cultural insights into content direction: formats to test, series to build, angles to explore, and storylines that can scale…
What we'd score you on
reqspace match rubricFive dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.
1
Skills match
We compare your skills against the role requirements.
2
Level fit
This role is mid-level. We check your trajectory against it.
3
Domain experience
Your work in the role's domain matters more than your years total. We weight recent and direct experience.
4
Recency
A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.
5
Location fit
This role is based in a specific location. We weight your proximity and willingness to relocate.
Score yourself on this role.
Free · no card · written explanation included