IMC & Social Manager

Shanghaionsitemanager

Posted today · via Workday

About this role

Job Title IMC & Social Manager Job Description Job Responsibilities: • Lead IMC planning for category and always-on moments, including priority consumer occasions and segment activation such as Gen Z, Silver and female consumers, aligning social, media, PR, CRM/DTC, e-commerce and commercial teams around one consumer story and clear role by channel.as well as drive impactful social buzz and earned media • Own WeChat content and ecosystem operations with focus on follower recruitment, engagement and connection to the wider consumer journey incl.…

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What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

1

Skills match

For this role: segment, teams

2

Level fit

This role is manager-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in Shanghai. We weight your proximity and willingness to relocate.

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Skills in this role

Pulled from the job description. These are the keywords we'll weight when scoring your fit.

segmentteams

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