Director of Performance Marketing
director$280K – $300K
via Ashby
About this role
ABOUT THE ROLE
This is a senior individual contributor and team lead role owning all consumer paid acquisition for a high-ticket, low-volume lead generation business in the higher education consulting space. You will report directly to the founding team and serve as the primary thought partner on go-to-market strategy, with one junior marketer to mentor and grow.
WHAT YOU'LL DO
- Own and execute the full consumer acquisition strategy across paid search and paid social, including Google Ads, Meta, TikTok, Snapchat, Reddit, and emerging platforms such as ChatGPT Ads, with hands-on daily platform management.
- Develop the strategic vision for performance marketing, prioritizing channels based on business needs and first-principles thinking.…
Read the full description on True Talent Solutions Partners's site →
What we'd score you on
reqspace match rubricFive dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.
1
Skills match
For this role: python, sql
2
Level fit
This role is director-level. We check your trajectory against it.
3
Domain experience
Your work in the role's domain matters more than your years total. We weight recent and direct experience.
4
Recency
A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.
5
Location fit
This role is based in a specific location. We weight your proximity and willingness to relocate.
Score yourself on this role.
Free · no card · written explanation included
Skills in this role
Pulled from the job description. These are the keywords we'll weight when scoring your fit.
pythonsql